http://www.cnet.com/videos/head-up-displays-coming-soon-to-a-windshield-near-you-next-big-thing-episode-10/ TV Spending is flat Radio Spending is slow and downward moving Print Media Spending by far the lowest level of spending, and declining each year Mobile Media...
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Is a Flash website better than a non-flash website?
by Ameravant | Mar 27, 2014 | Search Engine Optimization
What is a Flash website? "Flash" is a technology owned by Adobe. Many websites use Flash to show animation on their webpages. Flash is most commonly used to display photos in a slideshow. What most don't know is text in a Flash website cannot be read by Search...
How Do I Get My Site on Google – Success Using the Campaign Approach
by Ameravant | Mar 4, 2014 | Search Engine Optimization
What does it take to get Top Ranking on Google? Seeing proven successful results, like in the Google Searches you see below, gets me excited about sharing with you how to get top ranking in Google Searches. Work with professionals. Many Search Engine Optimization...
Responsive Web Design and Content Management Systems – Why a “Mobile First” Perspective is the Future of SiteNinja CMS
by Ameravant | Mar 4, 2014 | Search Engine Optimization
Recently, I was having a conversation with my girlfriend about replacing her old 13” Macbook. It’s getting up there in years and is still running Tiger OSX. Initially, she was planning on replacing it with a new 13” Macbook Pro. “Do you think I should just get an...
Using Motion Graphics to Increase Your Click Through Rate
by Ameravant | Oct 9, 2013 | Social Media and Blogging
What Are Motion Graphics? Motion graphics refers to various types of graphic movements, including 3-D elements, cell animation, stop-motion animation, digital video, film and many others. The designer of these graphics provides information through the graphic while...
Wordpress Hacked – How to keep your small-business site secure, on a budget
by Ameravant | Aug 26, 2013 | Small Business Website Design
WordPress and Security have become a BIG issue lately Michael Kramer, founder of Santa Barbara-based Ameravant Web Design. Web developers say a proprietary content management system, such as Ameravant's SiteNinja, can be a more secure option than an open-source option...
The Big Brand Theory: How Is Social Media Reshaping Pfizer?
by Ameravant | Aug 12, 2013 | Social Media and Blogging
I had a chance to sit down with Bob Libbey, head of Digital and Social Communications at Pfizer, to discuss some of the topics that you will see at the Social Shake-Up Conference. Pfizer uses social media both to communicate within the company with MyWorld and to...
Social Media Strategy – When Did Social Media Lose Its Way
by Ameravant | Jul 10, 2013 | Social Media and Blogging
When the business world first found social media they it was a place where they could connect with their consumers at a personal level. Consumers were happy about the new communication channels as well. However recently businesses have reverted to outdated marketing...
Social Media Branding – Use Shareable Images in Your Branding
by Ameravant | Jul 1, 2013 | Social Media and Blogging
Images are incredibly important when it comes to marketing your brand through social media. Just posting images is obviously not going to be enough. As Stephen Shepherd said on Marketing Profs, you need to select sharable images and track the progress of your images....
Mobile Site Redirects – Google Recommends Responsive Design Over Redirects
by Ameravant | Jun 18, 2013 | Mobile & Responsive Design
Google sets SEO Standards for Mobile Websites Yet another reason you might want to consider going responsive instead Pressure has been put on sites with what Google is calling "faulty redirects". These occur when a user on a mobile device requests a desktop page...