this article was written by Jesse Ness from ECWID
When you’re selling digital products, you benefit from the absence of inventory and shipping, but you get piracy as a constant threat instead. It is remarkably easy for someone to steal your intellectual property — music, designs, eBooks, software — and distribute it under their own name.
The numbers associated with piracy are staggering. Microsoft estimates that piracy costs the software industry $491B each year. Another estimate pegs the loss between $200 to $250B within the US alone.
Regardless of the numbers, one thing is clear: theft can be a serious problem when you’re selling digital products.
Fortunately, there are some ways you can make theft much, much harder. We’ll show you how to protect your digital products in this article.
Rethink Digital Protection
Before we dive into the details of digital protection, it’s important that you view it with the right frame of mind.
Simply put, there is no such thing as 100% foolproof protection when it comes to digital goods. Thousands of business around the world have been trying to solve this problem, including massive software companies like Microsoft, and they haven’t fully succeeded.
read the full article, written by Jesse Ness from ECWID