{"id":249591,"date":"2015-12-10T16:44:23","date_gmt":"2015-12-11T00:44:23","guid":{"rendered":"https:\/\/divi.ameravant.com\/ameravant\/?p=249591"},"modified":"2022-06-14T09:58:31","modified_gmt":"2022-06-14T16:58:31","slug":"8084-does-clicking-on-your-google-google-local-listing-improve-your-ranking","status":"publish","type":"post","link":"https:\/\/ameravant.com\/article\/8084-does-clicking-on-your-google-google-local-listing-improve-your-ranking\/","title":{"rendered":"Does Clicking on your Google Local Listing improve your Ranking?"},"content":{"rendered":"[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.22″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row admin_label=”row” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||” theme_builder_area=”post_content”][et_pb_text admin_label=”Text” _builder_version=”3.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}” theme_builder_area=”post_content”]

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What is Google Local?<\/h2>\n

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Google Local is the map you often see in Google search results when you are looking for a local business. \u00a0See the image below. \u00a0Google Local is also commonly called Google Maps.\u00a0<\/p>\n

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Why is Google Local so Important?<\/h2>\n

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You don’t even need to have a website to have a Google profile and show in Google Local search results. \u00a0Google determined several years ago that 90%+ of people searching for products and services were looking for local providers. Google needed a way to help us better and more quickly understand who the local businesses are, so they created Google Local.<\/p>\n

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Google displays up to 10 Local Search listings before any Organic search listings, giving more value to local search vs organic search. \u00a0You definantly want to be high ranking in Local Search Results.<\/p>\n

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How Can You Improve Local Search Ranking?<\/h2>\n

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Everyone wants to know how to improve your ranking. \u00a0Well, there are many factors and the excerpt from the article below gives the top factors. \u00a0As website promotion professionals, we don’t know how many factors there are, only when we do certian activity we get better results.<\/p>\n

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Here is some of the common activity that affects your ranking<\/h3>\n

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  1. Make sure your Google Profile is complete.<\/strong>\u00a0\u00a0Google wants to direct the public to content rich profiles to better help them know if your company is right for them. \u00a0Therefore you need to complete your profile to the fullest possible, which means physical address, phone, website address, photos of the outside of your business, inside, of you or key staff, hours of operation, videos, virtirual tour from Google Street View.<\/li>\n
  2. Good Reviews are Important to your success.<\/strong>\u00a0\u00a0If you look at Local search results you will see a strong relationship between the number of reviews and how high the listing is in the search result.<\/li>\n
  3. Post current reviews.<\/strong>\u00a0\u00a0If your last review was 5 years ago, your content has gotten stale. \u00a0At\u00a0Ameravant Website Design Studio<\/a>, we have seen fresh content in websites peak within 7-30 days, stay there for 6-8 months then start to decline. \u00a0Make sure you are always asking your customers to write reviews.<\/li>\n
  4. Citation Management<\/strong>\u00a0– Your physical address and contact information is called a “Citation”. \u00a0Citation Management is making sure your profile is consistant and complete across safe directory websites. \u00a0There are about 190 general directors that are “safe” + many local trade organization directories. \u00a0If you find yourself in an unsafe directory, that is only there to be a link farm back to your website, you may be demoted in Google Search Results. \u00a0Once I had a client that hired a company to get them in directories, and they did, into many unsafe directories. \u00a0They received an Email from Google telling them to remove the listings, but because they didn’t own those websites they were not able to remove the listings. \u00a0We had to purchase a new domain for them, and go through the proper Google steps to let Google know to forward the Domain Authority of their old domain to their new domain. \u00a0Within a few days they were back in business getting leads from their website.<\/li>\n<\/ol>\n

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    The content below is an excerpt from\u00a0Search Engine Roundtable authored by Barry Schwartz<\/a><\/p>\n

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    Critieria Google uses improves your Google Local, Google+ and Google Maps ranking<\/h2>\n

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    Here are all four criteria Google Staff listed:<\/p>\n

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