niche review websites in your industry<\/a>. This is especially important if the sites are showing prominently in the SERPs, or have review stars. If you are a law firm, some of these niche sites would include Avvo, Findlaw, and Martindale. If you are in a home services niche, AngiesList and HomeAdvisor are good options. <\/p>\n\n\n\nHow do you ask for reviews?<\/h2>\n\n\n\n
Knowing reviews are important, you need a plethora of them, and need several different review platforms to be effective, but how do you ask for reviews from your customers?<\/p>\n\n\n\n
Attaining a steady stream of reviews is more difficult than it seems. To keep getting reviews for your business, you need to be proactive. There are several ways to do so.<\/p>\n\n\n\n
1. Create a template to ask for reviews<\/h3>\n\n\n\n
To save time, or if multiple employees in your company will be asking customers for reviews, it is helpful to create an email template. Effective, consistent communication can save you headaches. <\/p>\n\n\n\n
You can also create a page on your website or a handout that you can provide to customers. This can be an effective way to attain reviews without having to spend time explaining the review process and steps to each customer. The handout should explain what websites you want them to review you on, how to set up an account or log in, how to find your business on the review website, and how to post a review. Making it as easy as possible for customers will lead to more reviews for your business. <\/p>\n\n\n\n
2. Use a review tool<\/h3>\n\n\n\n
Reputation management tools typically charge monthly fees and allow you to set up a review page or custom email template to capture reviews. The streamlined process will automatically email previous clients and prompt them for reviews while you focus on your day to day business.<\/p>\n\n\n\n
3. Put links in your email, business card, invoices<\/h3>\n\n\n\n
A simple, yet effective way to ask for reviews is to add a link to your social profiles in everything you own. Add review links to Google, Yelp, Facebook, and any other review platform you deem valuable to your business. These can go in the signature of your email, on your business cards, and on invoices, you send your customers. Even if people do not review you immediately, the constant subtle reminders should be enough to entice a review eventually. <\/p>\n\n\n\n
4. Add links to your website for reviews<\/h3>\n\n\n\n
It is also a good idea to add links to your website for review platforms. Maybe you add links to your website footer or have a page dedicated to reviews. Showcase the platforms, the number of reviews, star rating, and logo of those review sites. The more you can show customers you care about reviews, and highlight the positive effects, the more likely they will be to review you as well. <\/p>\n\n\n\n
5. Email clients after a purchase or service performed<\/h3>\n\n\n\n
The easiest and most obvious way to ask for reviews is to email the customer directly after a purchase or service is performed. Thank the customer for their business, show them you appreciate them choosing you over your competition, and invite them to review their experience. The customer is more likely to review your business after purchase, especially if they had a positive experience. They are also likely to review since the transaction is top of mind for them. <\/p>\n\n\n\n
Wrapping up<\/strong><\/h2>\n\n\n\nIf you want to be successful in today\u2019s digital marketplace, you simply need to take advantage of the numerous opportunities and benefits reviews can provide your business. If a review campaign is not something you have given much thought to or have yet to begin, you are already behind. It\u2019s not too late, though you must start soon. Having a well-designed review strategy with the opportunity to attain reviews regularly is key. If your business is not taking advantage of reviews, you can bet your competitors are. <\/p>\n","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[38],"tags":[],"_links":{"self":[{"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/posts\/249427"}],"collection":[{"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/comments?post=249427"}],"version-history":[{"count":0,"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/posts\/249427\/revisions"}],"wp:attachment":[{"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/media?parent=249427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/categories?post=249427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ameravant.com\/wp-json\/wp\/v2\/tags?post=249427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}