Which software do you use to manage SEO on your website? Should you use Yoast SEO or Rank Math?
While Yoast SEO gets most of the press, that doesn t mean it s your only option for search engine optimization on WordPress.
There are numerous other effective plugins including Rank Math, the one that we will be comparing with Yoast SEO. Rank Math is a newcomer within the field of search engine optimization, but there’s a following for it.
Rank Math has been growing in popularity and is now the second most famous WordPress SEO plugin. After just two years, its install count roughly quadrupled, reaching 500,000 sites. This remarkable increase came after keeping a significant amount of features free and open for even longer than its competitors.
Rank Math Free Features:
- Set SEO titles/meta descriptions – create templates that automatically apply to content and manually adjust SEO titles/descriptions for individual pieces of content.
- Set social media descriptions – control text and images for Facebook and Twitter.
- Focus keyword analysis (supports multiple keywords) – enter one or more focus keywords and see how optimized your content is for those keywords.
- XML Sitemap – create a more customizable XML sitemap than the default WordPress sitemap feature allows.
- Structured data/schema – set up sitewide schema markup and also control the schema markup for individual pieces of content.
- Search Console – connect your site to Google Search Console to automatically submit sitemaps and view Search Console analytics inside your WordPress dashboard.
- Local SEO and Knowledge Graph – optimize your site for local SEO (only one location for free)
- Image SEO – improve image SEO and automatically set alt and title tags.
- Internal Link suggestions – Rank Math will suggest other content on your site to link to while you’re working in the editor.
- Breadcrumbs – add breadcrumbs to your site.
- Link Counter – count the number of internal and external links in your content.
- Redirections – create and manage 301 and 302 redirects.
- 404 Monitor – monitor your site for 404 errors. You could then redirect common 404 errors to other pages on your site.
- Google Analytics – add the tracking code and view information.
- Basic WooCommerce SEO – set product/shop titles/descriptions.
Premium Features:
- Keyword rank tracking – track your site’s search engine rankings and keyword performance over the past 12 months (pretty unique)
- Google Trends integration
- Google Video SEO sitemap
- Google News SEO sitemap
- Multiple locations for local SEO
- More pre-defined schema types (20+)
- Google AdSense earning history
- Automatically watermark social media images
One nice thing about Rank Math is that all of these features are modular – so you can easily disable any features that you aren’t planning to use.
Yoast Free Features
Basic Features:
- Set SEO titles/meta descriptions – create templates that automatically apply to content and manually adjust SEO titles/descriptions for individual pieces of content.
- XML Sitemap – create a more customizable XML sitemap than the detailed WordPress feature allows.
- Focus keyword analysis (only one keyword) – enter one focus keyword and see how optimized your content is for that keyword.
- Sitewide schema – add sitewide schema markup.
- Content schema type – set a custom schema type for individual pieces of content (you can also set a sitewide default).
- Search Console – verify your site with Search Console.
- Set social media descriptions – control text and images for Facebook and Twitter.
- Basic WooCommerce SEO – e.g. set the titles/descriptions for products and shop pages.
- Cornerstone content – mark important pages as “Cornerstone” to help optimize them and get more internal links to them.
- Breadcrumbs – add breadcrumbs to your site.
- Link Counter – count the number of internal links in your content.
Core Premium Features:
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- Redirect Manager – create and manage 301 and 302 redirects.
- Internal link suggestions – Yoast SEO will suggest other content on your site to link to.
- Internal link blocks – add a block that automatically includes relevant links instead of manually adding them.
- Multiple focus keywords – analyze your content for multiple focus keywords.
- Related keyphrases – generate related keyphrases based on data from
Finally, if you’re wondering which one we use here at Ameravant, we’re currently using RankMath to optimize the post you’re reading right now (and everything else). If you want to join us, you can check out our complete guide on how to SEO.